Client Overview:

A private-label travel pillow brand sought Klap4Solutions’ help to overcome stagnant sales and increase visibility in the highly competitive travel niche.

Challenge:

• Disorganized PPC campaigns and poor ACoS control
• Unoptimized listings with weak keyword targeting
• Declining conversion rates

Our Solution:

We redesigned the ad structure, launching auto campaigns for discovery and manual campaigns for control. Listings were rewritten with keyword-driven titles and benefit-focused copy. We also improved imagery and introduced A+ Content to highlight product comfort.

Results:

• Monthly revenue jumped from $7K → $23K
• ACoS reduced from 38% → 21%
• Conversion rate improved by 30%
• Page-1 organic ranking for core keywords

Key Takeaway:

Combining precision advertising with optimized content helped this brand cut ad waste and scale sales rapidly in a crowded niche.

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